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What information is prohibited from posting on social networks? Law on advertising signs What can not be written in messages under the law

The sign stands out in modern world business card of any company engaged in retail trade or operating in the service sector. It informs the consumer in advance about the services that the company provides to potential customers. Let us consider in more detail what is the difference between a sign and an advertisement and whether a sign is an advertising structure according to the law.

You can download Federal Law No. 38 "On Advertising" in the latest edition with all changes and amendments at. The Law "On Advertising" regulates all types of advertising - in TV shows, radio programs, in print media, on transport, as well as outdoor. It is to the latter type that advertising signs are referred. More information about outdoor advertising is described in Article 19 of the Law FZ-38. According to this provision, this includes various billboards, stands, electronic displays and advertising on the facade of the building. In the last case, when we are talking about the installation of an advertisement on a building or land plots, it is worth remembering that the coordination of the installation of an advertising structure should be carried out with the owner of the property.

The legislation distinguishes between the concept of outdoor advertising and signs, therefore, different legal acts apply to them. Let’s take a closer look at the difference between these two concepts in more detail.

From the point of view of the law, advertising is information that is aimed at attracting greater consumer interest in a product or service for its better promotion in the market. The object for advertising can be a product, service, as well as the announcement of various events - concerts, film premieres, sports competitions. The dissemination of information about any product / service is carried out by installing billboards, stands, scoreboards, etc. on buildings, transport. By law, the installation and use of the above advertising structures requires a special permit. Violation of this rule may result in a fine being imposed on an unscrupulous citizen.

It is important to know!Regulationslaw“On Advertising” does not apply to information distributed to the consumer that is required to be disclosed under the RFP Law, as well as signs and signs of a non-advertising nature.

This is the main difference between information design and advertising. It does not advertise, it informs. The RFP Law states in Article 9 that the manufacturer of products is obliged to inform citizens-consumers about the name of the organization, its address and work schedule. It is also mandatory to indicate information about the activities carried out, if it is subject to licensing or accreditation. This information is placed on the information board and is not advertising, and therefore does not require permission to install it. It doesn't matter how it is done. It is worth paying more attention to its location. If the sign is located on the outside of the infrastructure, and the entrance to the organization is on the other side, then this can be recognized by law as advertising.

The procedure for installing signs in stores

On March 13, 2006, the law "On Advertising" came into force. It regulates, as mentioned above, the rules and requirements for different types advertising, their methods of distribution, and also establishes a ban or reduces the dissemination of information about any product. The current latest version is dated April 1, 2017, and there is also a version, the provisions will come into force on September 1 of the same year.

The procedure for installing a sign over a store involves its registration if it contains the following information:

  • Name;
  • the address;
  • work schedule;
  • Kind of activity.

A sign at the entrance to a store, at a fair or in another temporary trading place is not subject to registration. The law requires certain conditions to be met in order to register:

  • if the information board is placed on the house, then its placement is made above the store and does not exceed the boundaries of the premises. It should not go beyond the line of the floor. Otherwise, the consent of other floor owners is required;
  • if the sign is placed on the roof, then the consent of all the owners of this building is required. Registration is carried out with the help of written consent with a duplicate of the certificate of ownership;
  • if placed on a part of an extension or building, then the written consent of its owner should be obtained.

It is forbidden to place information on cultural heritage sites. By law, a permit is issued for 5 years.

Permissible sizes of signs on the facade of the building according to the law

The sign on the facade of the building in accordance with the law "On Advertising" of the Russian Federation is located above the entrance or shop windows. If there are several on the wall, then they must be on the same axis. If the company is located in the basement, the sign should be located 60 cm from the ground, and its thickness should not exceed 10 cm.

The maximum height of an information board according to the law is 50 cm, the width is 70% of the facade, but not more than 15 m. And the height of the letters is 10 cm. The size of the inscription is not less than 15 cm.

The law regulates that the language of inscriptions on signs is Russian. It is possible to use graphics. An inscription in a foreign language is allowed if:

  • the trademark is registered in a foreign language;
  • the right to use this trademark has been obtained;
  • name in a foreign language must be less lettering with information about the type of activity 2 times;
  • abbreviations and abbreviations cannot be used;
  • the inscription in a foreign language should not be made in Russian transliteration.

By law, signs must be illuminated at night.

Fines for signs

Compliance with the law "On Advertising" is monitored by the Federal Antimonopoly Service and local governments. They have the right, if violations are detected, to send an order to the owner of the sign for its dismantling. This procedure is carried out within a month. You can appeal the decision of higher authorities through the court within 3 months.

According to the law, for the placement of a sign that contains information of an advertising nature, without the consent of the relevant authorities, or violation of the rules for its use leads to the imposition of a fine under Art. 14.37 Administrative Code:

  • for individuals - 1,000 - 1,500 rubles;
  • for an individual entrepreneur and a manager of an organization - 3,000 - 5,000 rubles;
  • for legal entities - 500.000 - 1.000.000 rubles.

The above fines are significant in size and can harm the financial budget of the organization. For clarification on the identification of hidden advertising in a sign, please contact the local administration.

Editorial response

One of the first laws regulating prohibitions in the Internet space was the 1995 law “On Information, Informatization and Information Protection”. It spelled out general provisions on the use of Internet resources and "the rights of subjects in the field of information processes." In 2006, a revised document appeared - “On information, information technology and information protection”, which prescribed the rules for the dissemination and protection of information on the Internet. Standing apart from these documents is the law adopted on November 1, 2012 - "On the protection of children from information harmful to their health and development", since it is a special case in general provisions on the dissemination of Internet information.

About what content is prohibited today, says AiF.ru.

What is legally prohibited from posting on social media?

Materials on the distribution of drugs and child pornography

The 2012 law provided for the creation of a registry of banned sites promoting drug use, suicide, and child pornography. It is forbidden to publish data on the methods of manufacture and use of drugs and psychotropic substances, as well as on how to grow and where to look for narcotic plants. Also banned is child pornography, which is any image of a child engaging in sexual acts. These include justification of sexual feelings towards minors, lewd scenes involving minors, information about the production and distribution of child pornography and materials that justify it. Tracks such information on Roskomnadzor websites.

Materials about suicide

The law prohibits the dissemination of information about methods of suicide. Groups and pages containing calls and arguments in favor of committing suicide are blocked.

Materials calling for riots

Since February 2014, the law “On Information, Information Technologies and Information Protection” has been blocking websites and pages calling for riots, extremist activities (including the preparation of explosives) and participation in mass public events.

What else should you not post on social media?

Insults against opponents

Public offensive statements against another person are punishable by law. The person to whom the insults are directed must fix the violation using a screenshot of the web page and scan it in order to certify it with a notary, and then contact law enforcement agencies. Usually, community administrators "ban" users for insults and obscene language (delete a message or deny the user access to the group).

Location data

Do you like to “check in” through social networks or leave posts about where and when you intend to go on vacation? It must be remembered that the information that you leave on social networks can be read not only by close people, but also by intruders. Information about an empty apartment may not be useful for a good purpose.

Messages of a personal nature on the "wall"

Do not leave provocative messages on your wall. The same rule applies to other people's "walls". Before sending a message of this kind, think about whether it will harm the reputation of the addressee. It is always worth remembering that your posts are reflected in the general news feed of friends and subscribers.

Photos like business card. Publication of dubious photos is also undesirable. You need to remember that your account is your face. What you think is funny now may ruin your career in a few years. HR and bosses of large companies often look for information about their employees not only on official recruitment resources, but also in various social networks. It is unlikely that they will like compromising photos from parties.

* It is no coincidence that the VKontakte network has the option "Double password protection". The first authentication step is to enter a username and password. As a second step, the user can choose three options for action: an access confirmation code that will be sent via SMS; generating a second password in the application for iOS or Android; one-time passwords issued by the social network.

The updated protection system can be installed at will. To do this, go to the "My Settings" section, select the "Security of your page" tab and click the "Login Confirmation" button. However, after connecting "double protection", the password recovery service by phone number will be impossible.

Any materials that are not prohibited by the laws of the country in which the hosting provider is located. By the way, remember the golden rule - post information that is interesting to the user and your site will flourish.

What content can't be posted?

Again, it all depends on the country in which the provider is located, or rather its servers. Most countries (including Russia) generally ban doorways, spam, warez (software, movies, music) and porn. In addition, you cannot post calls for violence or overthrow of power, offensive and obscene expressions, as well as any malicious programs (viruses).

Usually, the hosting provider does not monitor the content of the sites that are located on its servers. And also in all offers it is indicated that it is the client who is responsible for the content of the sites. Therefore, a site with prohibited content will work until the hosting provider receives a complaint (abuse).

I see many websites with prohibited content on the Internet, how do they work?

These sites are most likely located at such providers that do not pay attention to complaints (abuses), and such hosters are usually called bulletproof. These hosting providers host their servers in countries where any content is allowed (Malaysia, Gibraltar, Panama, etc.).

How to find bulletproof hosters?

Porn hosting

Separately, it is worth talking about porn hosting, because. placement of materials of erotic content (without animals, violence and children) is allowed in many countries. Therefore, we have compiled a rating of hosting providers for "adult" sites, and it is located.

GREAT MIDDLE OF THE WEEK..!

Long, long time ago, in those days

When the human tribes

lived in freedom, - to our grandfathers.

There was no law unknown.

This went on until

Until there is strife

And lies, and other vices, -

The wide world has become small for people.

Then it's time to say:

Let there be fair play!

William Blake

WHAT IS UNWANTED AND WHAT IT IS PROHIBITED TO PLACE ON THE INTERNET: - ADVISES A LAWYER

Firework! The Internet has long lost its status " free space”, and each new censorship law tries to further restrict our activities on the Web. What can be posted today on websites, blogs or Twitter, and what is absolutely impossible? Advised by a professional lawyer.

After a number of laws adopted in our country regarding censorship on the Web, many Russian sites, frightened by the responsibility that fell on them, frantically began to add or rewrite user agreements. Well, let's figure out how not to become persona non grata. First of all, let me remind you of a few simple rules.

Maria Korchunova,
legal consultant

So, what can not be posted on the Internet:

Pay attention to the subtle points that even the most law-abiding of us can fall for:


  • On November 15, 2013, amendments to the law “On Advertising” came into force, as well as the Federal law "On protecting the health of citizens from the effects of second hand tobacco smoke and the consequences of tobacco consumption"(from 23.02.2013).What does this mean for us? Any display of cigarettes equates to their advertisement and can be banned. There are hefty fines for violations, so be careful when posting your favorite shot from the movie 200 Cigarettes, selfie with a cigarette pillar in the spirit of Courtney Love, or a photo shoot with Kate Moss in a leopard, with smoky eyes and a cigarette.


  • In 2012, a law came into force in our country , forbidding publication any materials with erotic content (even naked nipples are banned, so when posting a photo in a swimsuit, make sure that everything is decent and nothing looks out). The law does not apply to materials that have significant historical, artistic or other cultural value for society (that is, Rubens' paintings are currently not banned).


  • But that's for now! Rospotrebnadzor promised by the end of 2015 to develop rules according to which the sites will be blacklisted,

where works of art with elements of eroticism are placed (I wonder if the novel "50 shades of gray" will also become a banned book?). Although now in many social networks the posting of such a plan of information is already prohibited, apparently this information is of no value to the administration.



If we began to talk about prohibitions, then we must list all the points, including those that may seem strange to you. No sane person would post this kind of post on their page, but the law is the law, so I can't help but warn you. It's about:


  • firstly, about materials that promote the distribution of drugs and child pornography. On November 1, 2012, the Federal Law came into force "On the protection of children from information harmful to their health and development"(hereinafter referred to as the law of 2012), which provided for the creation of a registry of banned sites promoting drug use, suicide and child pornography. It is STRICTLY forbidden to publish data on the methods of manufacture and use of drugs and psychotropic substances,

as well as how to grow and where to look for narcotic plants.
Do not even try to post materials with child pornography!
These include justification of sexual feelings towards minors, obscene scenes involving minors, information about the production and distribution of child pornography and materials justifying it.

Remember, ROSCOMNADZOR does not sleep and monitors such information on the Internet.


  • secondly, about materials that can lead to suicide. A 2012 law banned the dissemination of information about suicide methods. Pages, groups, any information posted on the Web containing an appeal, arguments in favor of committing suicide, a description of methods and means of reprisal against one's own life are blocked.


  • thirdly, about materials calling for mass riots - in order to control the placement of this information, the state made significant amendments in February 2014 to the law “On Information, Information Technologies and Information Protection”. Now sites and pages with calls for riots, extremist activities (including the preparation of explosives) and participation in mass public events are blocked without regret. If you decide to practice chemistry, do not write on social networks about the results of your research.


  • try Avoid publicly offensive language about another person. If you decide to bring down all your indignation on the offender online, remember that he can fix the violation using a screenshot of a web page and scan it in order to certify it with a notary, and then contact law enforcement agencies. Usually, community administrators “ban” users for insults and obscene language (delete a message or close access to a group). To prevent this from happening, behave respectfully towards other Internet users.


  • do not post your location. Fans of “checking in” should remember that information about their whereabouts can be of interest not only to relatives and friends, but also to intruders who dream of taking advantage of the situation and visiting you in your absence.

​

  • do not post overly personal messages on the "wall". When talking about yourself and posting your photos on the Web, remember that you become public figure. It seems to you that at present this publication is completely harmless, interesting and funny.

​

  • BUT think about whether it will damage your reputation and career in the future. When applying for a job in a large company, keep in mind that many HR specialists and bosses often look for information about their employees on the Internet and in various social networks.


And finally, I want to give you a little advice: ALWAYS adhere to the rule “Think twice, post once” before posting or publishing anything on your blog or Twitter.